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Our European client base managing balanced money have been under increasing pressure.
In many cases the asset flows for this product have been negative as pension clients look to new investment strategies.
Adopting a deliberate sales strategy (which is tracked, measured and rewarded in Fishtank Solutions) assets have been re-directed to new products.
Client satisfaction levels have increased, and in many cases higher margin product have been selected resulting in increased revenues and profit.
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For one of Fishtank’s European Clients, the introduction of the Sales Commission module has resulted in net new cash doubling each year for the last two years.
Two years after the introduction of Fishtank Solutions the new cash collected was 8bp higher than the prevailing book average (representing a 24% margin improvement from new sales).
More importantly Fishtank Solutions delivered to the CEO and Global Head of Sales a hard lever to focus and drive the wider sales teams.
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